Live Chat Reports: Chats, Reply Times, Busy Hours, Leads and What the AI Agent Solved
Live chat reports in LiveChatBot answer the questions a small team actually asks: how many people chatted, how fast did we reply, how many did we miss, when are we busiest, how many leads did chat bring, and how much did the AI Agent handle on its own. Pick a website and 7, 30 or 90 days, and the numbers are there.
⚡ In short
- Overview: conversations per day, AI Agent chats, leads acquired, Flow interactions and AI resolution rate.
- Chats: first reply time, wait time, missed chats and a heatmap of the hours people write.
- Leads, Sales, Feedback, Human support and AI support each have their own tab.
- Every report has a website filter and a 7, 30 or 90 day range.
Real screens
Overview, chats and traffic, as they look in Reports
Real screens from the LiveChatBot panel, shown with sample data. Click any picture to see it full size.
Why
Three numbers that change how you run chat
You do not need fifty charts. For most small businesses three numbers decide whether chat is working:
- First reply time. How long a visitor waits before a person or the AI Agent answers. Under a minute feels instant; over five minutes and many people leave.
- Missed chats. Visitors who wrote and never got a reply. Each one is a lost customer you already paid to attract.
- Leads from chat. People who left a name, email or phone number through chat, Flows or forms.
Reports put these three on the first screens, then let you dig deeper when you want to. Read live chat response time for what good looks like.
Tabs
What each of the live chat reports shows
Overview
Conversations per day, how many the AI Agent handled, leads acquired, Flow interactions and the AI resolution rate, plus totals for visitor messages, chats resolved by AI and first response time.
Chats
First reply time, average wait, missed chats, and a heatmap of the days and hours when visitors write, shown in your website’s time zone. It is the quickest way to decide when someone should be online.
Human support and AI support
How your team performs (chats answered, reply times) and how the AI Agent performs (chats it solved alone, chats it passed to a person).
Leads
Leads acquired per day, with a list of the latest leads: name, email, phone, the form or chat they came from, the website and when.
Sales
Orders linked to chats when your WooCommerce or Shopify store is connected, or when you add the purchase code to your thank-you page.
Feedback
Thumbs up and thumbs down ratings visitors give after a chat, with their comments. See chat satisfaction survey.
Reading the numbers
How to read live chat reports without a data team
Numbers only help if they lead to an action. Here is how to read the common patterns (illustrative, not benchmarks for your business).
Many chats, few leads
People are asking but not leaving details. Add an email and phone box to your away form and to a Flow on your pricing page, and make sure your replies end with a clear next step, such as “Shall I send the price list on WhatsApp?”.
Fast replies at noon, slow at night
The heatmap shows evening chats with long waits. Let the AI Agent take first replies after hours, and turn on the chat rescuer so nobody waits in silence.
High AI resolution, some thumbs down
The AI Agent is answering a lot on its own, but a few answers miss. Open those chats, find the question it got wrong and add one clear answer to its knowledge.
Leads up, sales flat
Chat is bringing inquiries, but they are not becoming orders. Check how quickly each lead got a personal follow-up, and move serious ones into the CRM pipeline.
Heatmap
Use the heatmap to plan who is online
The heatmap on the Chats tab is a grid of days and hours. Darker squares mean more chats. In two weeks of data most businesses see a clear pattern, such as a lunchtime bump and a late-evening rush on phones.
Use it to decide three things:
- When to be online. Cover the dark squares with a person, even if only on the phone.
- When to rely on the AI Agent. Light squares at night are fine for the AI Agent plus the away form.
- When to set opening hours. Match your hours to the pattern; see offline live chat.
SEO and traffic
Reports that go beyond chat
Reports also cover the rest of the journey. Traffic & keywords shows where visitors come from and how many take action. SEO cycle follows each page from published to crawled, visited and lead. Pages to improve lists pages where visitors leave without contacting you, with a fix for each. Content ideas suggests what to write next.
These live in the same Reports menu, so chat numbers and traffic numbers sit side by side. See website visitor analytics and landing page optimization for those reports.
Weekly habit
A ten-minute weekly review with live chat reports
1
Check missed chats
Open Chats. If missed chats went up, look at the heatmap for the hours you were not covering.
2
Check reply time
If first reply time is over a few minutes, add saved replies or let the AI Agent take first replies.
3
Read the feedback
Open Feedback and read every thumbs down. Fix the answer or the page behind it.
4
Count the leads
Open Leads. Make sure every lead from the week has a reply or a deal.
5
Look at the AI
Open AI support and read a few AI chats. Add knowledge where it said it did not know.
6
Pick one page
Open Pages to improve and fix the top page this week.
Good to know
Honest limits
Your data only
Reports count what LiveChatBot sees on pages with the chat installed.
Sales need a link
Sales from chat appear when your store is connected or the purchase code is added.
Google words are hidden
Google hides most search words. Traffic reports show the keywords that can honestly be seen.
Get started
See your first numbers this week
Create a free account at livechatbot.in and add the chat to your website. Reports start filling from the first visit. After a week, open Chats and look at the heatmap and missed chats; after a month, compare 30 days with the period before. If you have a team, add them in Team so reports can show each person’s chats, and install the mobile app so missed chats go down.
Frequently asked questions
What do the reports show?
Chats per day, first reply time, missed chats, busy hours, leads, AI Agent results, sales from chat, feedback and traffic, per website and per period.
Can I see reports for one website only?
Yes. Every report has a website filter and a 7, 30 or 90 day range.
Does it show sales from chat?
Yes, when you connect WooCommerce or Shopify, or add the purchase code to your thank-you page.
Do I need Google Analytics?
No. LiveChatBot counts visits, chats and leads itself.
Are live chat reports free?
Yes. All reports are part of the free plan.
Keep reading
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Know what chat brings you
Chats, reply times, busy hours, leads and AI results for every website. Start free on livechatbot.in.